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* Logo, concept, and branding materials designed by Abigail Teodori





* Logo, concept, and branding materials designed by Abigail Teodori





Doodle Book
Overview: DoodleBook is a a mobile app designed as a low-friction creative space where users can quickly capture and save ideas across multiple formats. The goal was to prioritise ease of use while supporting different creative workflows
Problem:
Many creative tools are either:
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To limited to support more structured creative work
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Too complex for quick idea capture
This creates a gap between spontaneous inspiration and intentional creation.



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